PUMP UP: Kangaroo changing to Circle K
Published 9:33 am Thursday, May 19, 2016
The yellow Shell Oil logo has been springing up at Kangaroo convenience stores across town as Canadian-based Alimentation Couche-Tard, the parent company of Circle K convenience stores, begins rebranding Kangaroo with the Circle K logos.
The Shell signs began showing on the Kangaroo stations earlier this month, and the Kangaroo name and logos have been painted over in white on store awnings.
Trey Powell, a marketing executive with Circle K’s Gulf Coast Region, said Shell is one of the fuel providers used by Circle K. He did not respond to an email sent Monday with questions how the acquisition and change would affect the five Kangaroo Express stores in Vicksburg or their employees, and repeated attempts to get anyone from Circle K for comment were unsuccessful.
According to a Sept. 22, 2015, press release on its website, Alimentation Couche-Tard Inc. consolidated its Circle K, Statoil, Mac’s and Kangaroo Express retail brands under the Circle K brand. The Circle K brand was to begin showing up on stores in the U.S. in January.
Known as “Couche-Tard,” Alimentation Couche-Tard is the leader in the Canadian convenience store industry, and is the largest independent convenience store operator in terms of number of company-operated stores in the United States, with stores in 41 states, and employs about 80,000 North America, with 7,987 convenience stores and gas stations.
It also has convenience stores and gas stations in Norway, Sweden, Denmark, Poland, Estonia, Latvia, Lithuania and Russia.